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TurboRater

A browser-based personal lines comparative rater, originally built by Insurance Technologies Corporation (ITC) and now owned by Zywave.

Last verified October 6, 2026

Overview

TurboRater is a personal lines comparative rating system, originally launched in 1985 and developed by Insurance Technologies Corporation (ITC). ITC built out TurboRater’s market reach through a series of regional acquisitions over the following decades before Zywave acquired ITC outright in December 2020, making TurboRater one of several rating products in Zywave’s current portfolio.

The product itself is a straightforward comparative rater: an agent enters an application once and gets back quotes across the personal lines carriers TurboRater supports in that state, rather than quoting each carrier separately.

Integrations

TurboRater is built to accept data from outside its own quoting screen rather than requiring every application to be typed in by hand. Its documented integration with Canopy Connect is a clear example: verified carrier data collected during intake prepopulates a new TurboRater quote instead of an agent re-entering it.

Key Features

  • Real-time comparative rating across personal lines carriers from a single entry screen
  • 100% browser-based, no local install required to quote
  • Built-in underwriting guidelines alongside carrier rates
  • Producer and agency performance reporting
  • Integrates with agency management systems and third-party data-intake tools

Pricing

Third-party software directories cite a starting price around $70/month with a free trial; TurboRater does not appear to publish a full public pricing page, so confirm current rates directly with Zywave.

Integration Partners

Who It's Best For

Independent agencies writing personal lines that want to quote multiple carriers from one entry screen.

Independent P&C agencies, primarily personal lines.

Pros & Cons

Pros

  • Long track record in the category. TurboRater has been quoting personal lines since 1985
  • Straightforward, well-reviewed interface for quoting multiple carriers at once
  • Accepts prefilled data from intake and verification tools rather than requiring manual re-entry

Cons

  • Carrier coverage and update speed vary by state, per user reviews
  • Now one of several rating products under Zywave's portfolio, following ITC's 2020 acquisition

Frequently Asked Questions

Who owns TurboRater?

TurboRater was built by Insurance Technologies Corporation (ITC), which Zywave acquired in December 2020. TurboRater now operates as part of Zywave's product portfolio.

Does TurboRater accept prefilled data from other intake tools?

Yes. TurboRater supports starting a quote from data passed in by other systems rather than requiring an agent to re-key an application. See our Canopy Connect + TurboRater integration page for one documented example.